Client Website Research

Client:

Competition:

Natalee Thai Website Pros:

Natalee Thai Website Cons:

Proposal: Rebrand as Natlee Thai and build a new website!

Detailed Breakdown:

Natalee Thai has a very nice theme with black and orange base colors. These are excellent colors to base a restaurant around, particularly a thai restaurant which can showcase colorful food and creative plating techniques. The issue is, however, the current Natalee website is far too plain and will require some reworking. We at SuperBoi designs suggest a mellow rebranding as Natlee Thai, with a new website and new social media presence. This project will require input from the restaurant management regarding showcase foods to populate the home page, menu page, and as ecoutrements for various other pages. To design and launch this website we need to determine a web host, URL, social media platforms, and website goal intensity. For this particular website, issues that need to be resolved include better utilization of the color scheme, utilization of showcase dishes to entice hungry Asian food connaisseurs as well as hungry college students, and adding social media links to link to visual medias like Instagram and Google Maps gallery. This project will need to be broken up in a 5 week schedule, with the first week going into market research and design element picking, the middle three weeks going into web design and social media linking, and the final week going into review and troubleshooting.

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